Father's Day
Father's Day
Father's Day landing page I product managed
Do's and Don'ts
Email announcing new product launch.
Subject line: Move over Picasso...
Mother's Day push notification
Resume service landing page I created and marketed for The Economist
Landing page promoting resume editing services I wrote and created
Implemented refer a friend program
Email announcing new product launch.
Subject line: Make, don’t shop.
Review ask
Email promoting one of The Economist's EdTech products
Mother's Day Email.
Subject: You - NY. Mom - CA. Meet in the middle for 20% off.
Email touting refer-a-friend campaign
Subject: Psssst. Here’s our best deal. Pass it on.
Design: Steven Chu
Onboarding email for photo project macOS app
Promo email for calendar product
Subject: Saving the planet, one photo project at a time.
Design: Steven Chu
Account extension
Banner for refer-a-friend campaign
Mother's Day email
Subject: Mom will ❤️ some ink for Mother’s Day
Preheader: This won’t hurt a bit.
Flash sale email
Teaser for anniversary promotion
Landing page for The Economist's Brightest Minds MBA Scholarship Competition. I project managed the design of the page + led all of the contest's marketing.
Email asking for user generated content
Subject: Creating with Motif really pays. Want $50 off your next project?
Design: Steven Chu
Mother's Day email
Mobile app that generated ~1500 free leads for The Economist's GRE prep program for which I led the marketing
Email header for one of The Economist's subscription-based EdTech product for which I led marketing
